Sales is the process of understanding the unique problems and challenges that potential clients face and effectively presenting a product or service to solve the problem in question.  While sales professionals ultimately want to spend more time pitching to prospective clients, the sales process starts with lead generation.  The SalesGig platform allows companies to spend less time on lead generation and more time pitching to them by creating a sustainable lead generation marketplace boasting a limitless supply of qualified leads.

Even with receiving qualified leads through SalesGig, sales professionals still need to identify, qualify and book those sales appointments to drive prospective clients through the funnel.  Integrating appointment scheduling software has become a way of reducing the closing time for new sales as well as increasing conversion rates.

How Does Appointment Scheduling Work?

While we all wish that prospective clients will all call in and book their own appointments, it’s almost never that easy.  You need to get them to the point of wanting to schedule first and having integrated software in those locations that are most like to generate potential clients can help them do just that.

Your website, landing pages, social media, etc., they are all capable of integrating a scheduling software that allow users to book appointments with you directly.  Having them strategically placed for ease of access can help potential clients choose to book the appointment directly into your calendar.  This means that the prospect would start out further down the sales funnel, faster.

Optimize the Sales Conversion Process

The sales conversion process for any sales professional requires moving the prospective customer through your sales funnel.  The sales funnel contains several steps to ultimately convert someone to a paying customer.  The more steps involved, the longer it could take for them to convert and the longer it takes, the more likely they are to find someone else to purchase from.

Appointment setting is both a science and an art in that while there is software that you can install for potential customers to set their own appointments, you must also provide enough information to sell the meeting without being long winded and overzealous.  What are you offering to make them want to set the appointment?

An individual who has taken the time to look at your schedule, look at their schedule and carve out time to conduct a meeting with you is a well-qualified sales lead pretty far down the sales funnel.  They have likely viewed your website and know what you have on offer.  This doesn’t mean a guaranteed sale, but it definitely means you’ve got a pretty good chance of closing.  Adding in an integrated appointment scheduling software can mean that highly qualified leads are filtered through your sales process into a late stage of your sales funnel.

Let’s say you’ve already received high quality leads from SalesGig, appointment scheduling software can help you keep track of all of your sales leads, set appointments, send reminders and keep the lead on target for conversion.

SalesGig creates seamless lead generation with limitless opportunities by connecting companies with referral partners.  Sign-up today and Get Connected.